Bikini bottom high waist with body sculpting rib fabric and embroidery in ivory white on beach towel
Inspiration and design process

The Emìlia Collection

Inspired by the countries surrounded by the Mediterranean see, our love for embroidery, luxe fabrics & flattering silhouettes is reflected throughout each collection. The designs are a blend of classic Italian style and artesian workmanship, with silhouettes designed to celebrate all women’s figures.

A harmony between embroidery and texture

Dedicated to the founders's sister Emilie, this collection is inspired by her effortless class, feminine style and eye for detail.

This collection is a blend of classic Italian style and artesian workmanship. It’s a harmony of different textures and embroidery, inspired by the never-ending love of Renaissance architecture. These contemporary designs will never go out of style.

For this collection, more than 80 different embroidery patterns and more than 100 different bikini styles have been created.

All collections of Via di Gioia swimwear will be offered in three different fitting styles for both tops and bottoms. This way every woman can choose the fit that suits them best. We believe that every figure is beautiful, and should be celebrated and embraced by the best-fitting styles.

So you can feel confident, relaxed, and one-of-a-kind in your swimwear.